Location: http://mtest.business-standard.com
Redirect IN else Celebrity invasion of private labels | Business Standard

Celebrity invasion of private labels

Sandeep Goyal |  Jun 26, 2017 03:02 AM IST

The private labels game is hotting up. Enough for Deepika Padukone to launch ‘All About You’. For Hrithik Roshan to flaunt ‘HRX’, Virat Kohli to promote ‘Wrogn’ and for Sachin Tendulkar to partner Arvind Brands for ‘True Blue’. And Yuvraj Singh has ‘YWC’,  Yes, private labels are here with a vengeance.   All private offerings are not local. Jabong retails quite a handful of foreign labels too: Miss Selfridge, River Island, G- Star Raw among many others. Jabong also.....

TO READ THE FULL STORY, SUBSCRIBE NOW

Already a premium subscriber? LOGIN NOW.

Subscribe to get an across device (Website, Mobile Web, Iphone, Ipad, and Android Phone applications) access to Premium content, Breaking News alerts, Industry Newsletters, Stock and Corporate news alerts, access to Archives and a lot more.

 

Advertisement
Ad
Ad
  
X

Share Box

Permalink